BRIAN IRWIN

Brian is a strategic leader with 25 years of driving exceptional growth as an Operator, Executive, Investor, and Entrepreneur in the Healthcare and Life Sciences industries. His expertise lies in SaaS technology, data and analytics, and pharmaceutical research and development.

Before joining MedaSystems as our CEO, Brian was the Chief Growth Officer at Optum Life Sciences. He led the company to increase its annual sales by millions by spearheading market expansion strategies, global mergers and acquisitions, and working closely with UHG's corporate development team.

As a founding member and Senior Vice President of Strategy at SHYFT Analytics, Brian led the company for over a decade and then through its successful acquisition. He honed his expertise in corporate financing, business development, and marketing. His entrepreneurial skills were cultivated during his previous tenure as an Entrepreneur-in-Residence at Optum Ventures, where he collaborated with portfolio CEOs on strategic capital deployment, conducted financial and commercial diligence, and developed a comprehensive life sciences investment thesis for the firm.

Brian holds a Bachelor's degree from Saint Anselm College. When time allows, he enjoys spending weekends at hockey rinks and soccer fields with his family and embraces opportunities to experience culture and travel.